The 2023 Jeep Wrangler is the vehicle of choice. Ironically, that legendary off-road capability has also made it a popular vehicle in suburban areas where a drive-thru lane might be the most treacherous terrain to navigate.Also contributing to the 2023 Wrangler’s appeal is its overwhelming customizability. You can get it with two or four doors and one of six engine options that run the gamut from a four-cylinder engine to a thumping V8. Oh, and you can still get one with a manual transmission. In short, the Wrangler offers something for everyone and is one of the few vehicles around that, straight off the showroom floor.
But the Wrangler’s competition has been evolving too. Ford’s reborn Bronco is a direct competitor to the Wrangler and offers just as much style, capability and customization as the iconic Jeep. Another continent-crossing icon is the Land Rover Defender. It is more expensive than the Wrangler but feels equally at home in the city as it does in the Sahara. And if you want to keep it in the Jeep brand, the Grand Cherokee offers considerable off-road performance as well as a more comfortable ride and increased safety and security.
To see if you’re ready for all the adventures that come with a 2023 Wrangler, read our Expert Rating below.We purchased a 2018 Jeep Wrangler Rubicon and put it through a series of adventures over the course of two years and 50,000 miles. It’s been a few years since then but most of our observations still apply to the 2023 Wrangler as well. Check out what it’s like to live with the Wrangler by reading our long-term Wrangler road test. How does the Wrangler drive? There’s no doubt the Wrangler is a beast when it comes to off-road prowess. That’s especially the case with the Rubicon trim and its 33-inch tires and lockable differentials. But everyday steering and handling suffer because of the traditional body-on-frame construction, solid-axle suspension and old-school steering. The brake pedal travel is long, which is great for modulation off-road but not ideal for everyday driving.
The 3.6-liter V6 is stout and makes plenty of power — our four-door Sahara test Wrangler scooted to 60 mph in a respectable 7.6 seconds. The eight-speed automatic transmission shifts smoothly and always seems to be in the right gear.
How comfortable is the Wrangler? The Wrangler doesn’t place a great importance on passenger comfort, but there are a few highlights here. The front seats are well shaped and remain livable on long trips. The rear bench is flatter and firmer, but it reclines a bit. We like the effective climate system, which also features rear air vents.
But the body-on-frame construction that gives the Wrangler its ready-for-anything personality also contributes to a brittle ride on anything but the smoothest road surfaces. The boxy design and large tires create a heap of wind and road noise, though it offers a quieter cabin than previous Wranglers. The hardtop is significantly quieter than the soft top.made a number of minor updates to the Wrangler for the 2023 model year.
Kicking things off for 2023 are two new exterior colors for the Wrangler, dubbed Earl and Reign respectively. The first of these is a simple shade of Gray with an aquamarine tint that will replace the Snazzberry (dark red) previously offered with the Wrangler. This new paint adds $395 to the off-roader’s sticker price. As for the second new paint option, Reign is a deep shade of purple that costs $495.The most significant change to the 2023 Wrangler family is the launch of the new Freedom Edition, first presented at the start of the month. The Freedom Edition takes the form of a $3,295 package that adds a winch-capable steel front bumper, rock rails, black wheels, body-color fender flares, LED headlights, and LED fog lights. It also rocks American flag decals on the front fenders and an Oscar Mike badge on the rear tailgate.
Rounding out the updates for 2023 are the new standard and optional 17-inch wheel designs for the Wrangler Rubicon and the availability of American flag decals on the front fenders for all Wrangler models, not just the Freedom Edition.
All of the same powertrain options carry through to the 2023 model year. These include the automaker’s standard 3.6-liter naturally aspirated Pentastar V6 with 285 hp and 260 lb-ft (353 Nm) of torque, a mild-hybrid version of this same engine, a 2.0-liter turbocharged four-cylinder with 270 hp and 295 lb-ft (400 Nm) of torque, a 2.0-liter turbocharged four-cylinder plug-in hybrid with two electric motors, and a 3.0-liter V6 EcoDiesel producing 260 hp and 442 lb-ft (600 Nm) of torque. Continuing to top out the range is the Wrangler Rubicon 392 with its 6.4-liter Hemi V8 pumping out 470 hp and 470 lb-ft (637 Nm).
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