The 2023 Kia Soul is a value-packed crossover with a low starting price, many standard features, a spacious cabin, and composed handling. You’ll find all the basics – and more – in this practical SUV, but you won’t get all-wheel drive. The available 10.25-inch touchscreen display offers navigation, a split-screen view, and the ability to connect your compatible smartphone to send texts with your voice, access popular apps, and more. Choosing to drive a 2023 Kia Soul says a lot about a person, as its unconventional, stylized-toaster design and memorable ad campaign—featuring hamsters bopping out to dance music—imbue it with a certain whimsy. While it’s true that the Soul looks like nothing else on the road, its boxy body hides a particularly practical cabin, with plenty of room for both people and cargo despite its small footprint. It’s also a great value, with a price tag that starts thousands less than rivals such as the Chevrolet Trailblazer, Jeep Renegade, and Kia Altos. It’s not the most exciting car to drive, and its 147-hp four-cylinder only comes mated to a continuously-variable automatic transmission and front-wheel drive, but the Soul delivers a compliant ride and multiple virtues that make it pleasant to live with. This leaves the Soul’s sole engine option as a 147-hp naturally aspirated 2.0-liter inline-four with a continuously variable automatic transmission. In our testing, this version got to 60 mph in 8.0 seconds, while the Turbo did the deed in 6.4 seconds. The trim levels that remain include LX, S, EX, and GT-Line. All of those models benefit from new styling for 2023, which includes reshaped headlights and a different front bumper, along with new taillights and a revised rear fascia. New 17- and 18-inch wheel designs complete the new look. Kia is offering two new two-tone color combinations: Surf Blue with a black roof, like the only engine, is a 147-hp 2.0-liter four-cylinder, which comes paired with a continuously variable automatic transmission (CVT) and front-wheel drive. At our test track, our test vehicle needed 8.0 seconds to reach 60 mph, which is behind many rivals. But the Soul feels peppy around town, and the CVT willingly selects lower gear ratios when you’re looking to pass someone. Handling isn’t particularly sharp but the Soul’s mission isn’t to carve corners like a sports car, after all. Most buyers will find the Soul to be a comfortable ride offering just enough character to avoid being bland. you see here, and Clear White with a black roof.
The Soul’s upright body provides a spacious interior with plenty of room for people and cargo. Kia’s designers have incorporated enough youthful cheekiness inside to match the Soul’s fashion-forward exterior, including textured door-panel inserts and colorful trim. Additional goodies on offer include ambient lighting, a smartphone charging pad, a head-up display, push-button ignition with keyless entry, and heating for the seats and steering wheel. Kia also allows owners a certain amount of customization, with two-tone paint options and a plethora of interior color schemes. In the cargo area, the tall-roofed ute provides enough space for seven carry-on suitcases; with the rear seats folded—it should be noted that they don’t fold completely flat—we were able to fit 20 cases. The Venue, with its smaller hold and tighter rear seat space, managed to fit just four behind the rear seat and 17 with the seats down. Introduced in 2020, the third-generation Kia Soul took the boxy hatch formula and updated it with sharper styling, a simple interior with unique design elements, and a long list of useful standard features. The 2023 Kia Soul builds on that progress in some ways but sets it back in others. The refreshed Soul loses its distinctive slender headlights in favor of larger, more conventional-looking lamps. The new model also does away with the sporty GT-Line Turbo trim, and with it the Soul’s turbocharged four-cylinder engine option.
Despite those changes, the Soul is still a budget-priced small car that offers tremendous value in its feature content and a spacious cabin and cargo area thanks to its boxy design. With its cube-shaped contemporaries now extinct, the Soul competes mostly with subcompact SUVs, including the Chevrolet Trailblazer, Hyundai Kona, and Mazda CX-30.
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