Toyota Land Cruiser Prado 2024

Latest Update: 2024 Toyota Land Cruiser Prado arrived in August 2023, with a starting price of $50,000.

Venturing into the US market after a three-year hiatus, the 2024 Toyota Land Cruiser has undergone a remarkable transformation. Drawing inspiration from its roots, this off-road SUV is embracing retro styling cues and a more manageable size, while the most thrilling news for enthusiasts is its significantly lower price tag. Eschewing the lofty $87,000 figure of its predecessor, the new Land Cruiser will be attainable for a wider range of adventure seekers, with a starting price expected in the mid-$50,000 range.

Internally known as the J250, this latest iteration proudly rides on the esteemed TNGA-F platform, shared with its Lexus GX sibling and the overseas-only 300-Series Land Cruiser. However, the J250 brings its unique charm with more affordable pricing than the GX and sleeker dimensions compared to the 300-Series.

Regarding its design, the 2024 Land Cruiser embraces a distinctive upkicked window beltline, reminiscent of the GX. Nevertheless, the Land Cruiser manages to exude an air of purposeful ruggedness, distinguishing itself from the flashier aesthetics of the Lexus counterpart. Up front, the Toyota dons a robustly blocky front bumper and a rectangular grille opening. The trim options further play with the nostalgic vibes, featuring either round LED headlights for the 1958 edition and First Edition, or rectangular units, reminiscent of the FJ62, for the aptly named Land Cruiser trim.

On the rear, simplicity reigns supreme, as the Land Cruiser foregoes a full-width light bar in favor of classic squared-off taillights on the corners. The unfussy design harkens back to a time when SUVs were tools crafted for a specific mission. Notably, the 250-Series LC includes a hatch glass that can open independently, though the old-school downward-folding tailgate has been replaced by a more conventional liftgate.

Serious off-roaders should take note of the standard all-season tires across all trim levels. While practical, more capable rubber might be a desirable upgrade for those craving adventure on rough terrains. Wheel designs, however, leave much to be desired, and enthusiasts yearning for both aesthetics and robustness on challenging roads may have wished for old-school steelies as an option.

Under the hood, the US version of the 250-Series Land Cruiser adopts the advanced I-Force Max turbocharged 2.4-liter inline-four engine. Don’t let its size fool you, as it generates a staggering 326 horsepower and 465 pound-feet of torque. Moreover, the inclusion of a 48-hp electric motor within the eight-speed automatic gearbox ensures ample torque even at low speeds, enabling the Land Cruiser to conquer tough terrains with ease and agility.

Remaining true to its heritage, the new Land Cruiser comes standard with a four-wheel-drive system. This full-time setup includes a selectable two-speed transfer case, an automatic limited-slip center differential, and a locking rear diff, equipping it for any demanding off-road endeavor.

Performance-wise, the 2024 model has an impressive array of statistics to support its legendary name. Boasting 8.7 inches of ground clearance and formidable approach, departure, and breakover angles of 31, 22, and 25 degrees respectively, the Land Cruiser is a beast prepared to tackle various challenges. Additionally, strategically placed underbody components ensure the SUV can navigate rocks and obstacles without compromising its rugged integrity.

To enhance its off-road capabilities, the Land Cruiser comes equipped with low-speed crawl control, assisting drivers in maneuvering through challenging obstacles. Downhill Assist Control is another handy feature, adeptly managing speed when descending steep grades, relieving drivers of unnecessary stress.

The Land Cruiser also flaunts an impressive tech suite, with the base model offering an 8.0-inch touchscreen display, while higher trims boast a generous 12.3-inch screen, both running the latest Toyota infotainment software. Additionally, the vehicle comes loaded with an abundance of standard active safety and driver assist features, including adaptive cruise control, lane centering, automatic emergency braking, lane departure prevention, and blind spot monitoring. This comprehensive package enhances safety and provides peace of mind, a welcome addition in a segment where self-sufficiency is often assumed.

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